Emotion Sells – But is Emotion Needed in Every Presentation?
Yes, if you want it to be persuasive.
No matter what type of presentation you are writing, emotional storytelling is valid to create buy-in and an effective audience response.
We don’t buy things or ideas, we buy how these things make us feel.
And that applies to products, services, corporate takeovers, investment, change management and financial strategies.
Think about how you want your audience to feel.
???? Follow The Unspoken Pitch on the journey into selling with visual storytelling
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