1. Ask yourself can you solve their problem?
– If you can – communicate that! Whatever it takes. Telling Truth will always come through
2. Test test test test
– Ask your previous clients/customers on what your message is and see if they understand it!
– They have purchased from you and would be closest source to a real validation on your messaging.
3. Keep it Simple! Put yourself in the client/customers shoes. Write it from that point of view.
– We often write from our point of view rather than their point of view.
Try these three tips the next time you are clarifying your message.
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